Summary and Info
Over two hundred and ten pages of tantalizing and juicy behind-the-scenes info that most of the general public is either ignorant about or could care less. This book is broken down into twelve seperate chapters; each chapter covers an important area of PR manipulation. The chapters are as follows:
1] Burning Books Before They're Printed
2] The Art of the Hustle and the Science of Propaganda
3] Smokers' Hack
4] Spinning the Atom
5] Spies for Hire
6] Divide and Conquer
7] Poisoning the Grassroots
8] The Sludge Hits the Fan
9] Silencing Spring
10] The Torturers' Lobby
11] All the News That's Fit to Print
12] Taking Back Your Own Back Yard
While reading this book, I really get the impression that the PR specialist are "artist" in their own way. Using the art of subtle manipulation and various other sneaky methods, these "story-tellers" are painting a picture of reality that puts the most positive light on some crummy issue, or corporate entity. While I always hear someone say 'you can't always believe what you see or read', I can't help but wonder if these people really understand the extent of their spoken words. This book will help shed some light.
More About the Author
John Stauber is an American progressive writer. Stauber has co-authored five books about government propaganda, private interests and the public relations industry.
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