Summary and Info
This is one of the best books ever written on the subject of writing ad copy. It includes 31 proven strategies that MAKE COPY SELL. More than any other book ever written, this book goes into the details you need to know. For example, there are more than a dozen strategies just for arousing interest and creating desire.
More About the Author
Bedell is an offshore law firm and an independent trust company which provides legal and fudiciary services in financial jurisdictions – Jersey, Guernsey, London, Dublin, Geneva, Mauritius and British Virgin Islands.