Summary and Info
This book addresses the most pressing and controversial issues surrounding contemporary language use today, including intercultural communication, political persuasion, new technologies, the growth of English, language in education and foreign language teaching and learning.
More About the Author
Guy W. D. Cook (born 10 October 1951) is an applied linguist. He is currently Professor of Language in Education at King's College London in the UK and is also Chair of The British Association for Applied Linguistics for the period 2009-2012. He teaches and writes about English language teaching, literary stylistics, discourse analysis, advertising, and the language of food politics.