Summary and Info
This textbook for business students overviews the business strategies and digital technologies used by companies engaged in buying and selling on the Internet. Bidgoli (California State University) describes e-commerce business models, on-line auctions as a successful application, the types of computer networks available, electronic data interchange, and security measures for protecting data resources.
More About the Author
Bid Gol (Persian: بيدگل, also Romanized as Bīd Gol) is a village in Mizdej-e Olya Rural District, in the Central District of Farsan County, Chaharmahal and Bakhtiari Province, Iran.
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